Most
January- April 2026
Redefining Wet Food Feeding Experience For Modern Cat Care
About Carent
Cat’s Parent
Although most cat owners consider their cats as family members, some treat them more like humans or even infants/children.
These pet owners are usually just starting to work or are in their early stages. Although they might not be very rich, they are still willing to invest in their cat’s quality of life, including natural food and various toys—much like parents caring for a child.
Income: Around 40-60K
Age Group: Varied but around 25-45
Gen Z & Millennials dominate the cat market
They make up the majority of cat-owning households in the United States, representing approximately 30% to 40% of the total.
About Carent’s Cat
Type 3
- Allow Wet Food
- Allow Remote Control
- Require Icepack and charging
Wet Food Preference
From the investigation, the 31% of subjects will feed their cat wet food 1 meal per day. And the cat usually finishes all of the portion
Considering when cats gets older, and their teeth might require softer food, it’s inconvenient if Carent have a trip.
Type 1
- Allow Wet Food
- No Remote Control
- Require Icepack
From Market..
Although today's market offers some feeders capable of providing wet food for cats, these options are not as "smart" as today's dry food feeders:
The key problem is that those options can’t support Carent to take a trip.
Insight from 35 Carents…
From Kitten to Young Adult
About 26 of the subject’s cats are either Kittens (below 1 yr) or Young Adults. (1-6yr)
In about 5-10 years, those cats will gradually become mature adults or even seniors. Especially for seniors, their needs will be different from now.
Type 2
- Allow Wet & Dry Food
- No Remote Control
- Require Icepack
About Wet Food
Why there’s not wet food feeder?
- Most wet food today is stored in cans for longer shelf life, making an "automatic wet food feeder" mechanically challenging to develop
- Unlike dry food pellets, the liquid content in wet food makes it more prone to spoilage
- Wet food loses appeal once it dries out, resulting in poor taste and diminished quality
Then What if…
Trust In Smart Product
Carents are busy, that’s why they prefer using smart products. The majority of carents are rely on smart products like Water Fountains, Automatic Feeders, etc.
For people planning to adopt a cat, purchasing smart pet products is highly likely.
Recreating Wet Food (Flake)
- Wet food contains two major ingredients: Soup and Meat Flake
- What if we use Water and Freeze-Dried Meat Cube with Flavour Seasoning to replace the current wet food?
In this way, by combining the structure of a traditional dry-food feeder with a water-adding mechanism, we can recreate/cook wet food inside the bowl.
In That case…
Mature Structure
We don't have to develop a new structure to open a can or squeeze food out of bags. The design can inherit and develop based on the mature structure of the Dry Food Feeder.
Problem
Carent can't provide wet food when heading on a trip, which is important, especially for a senior cat
Goal
An automatic Wet Food Feeder
Type 4
- Not allow Wet Food
- Allow Remote Control
- Require charging
How does Most solve this problem
Just like the dry food feeder, the meat cube will drop from the food tank into the dispense section, then drop inside the bowl
After adding the water and placing the reservoir back, the water goes through the one-way valve (Similar to coffee machine)
Then water flows into the Peristaltic Pump, which helps pump water out
Then water flows into the Peristaltic Pump, which helps pump water out
Finally, the freeze-dried meat soaks up the water and starts softening, turning into wet food
Form Development
Rounded Form, Soft Appearance
Clean | Rounded Geometry Form | Structural
modular, assemblage
Form Ideation
When cat can’t finish
Gate To Food Wate
After 15-20 minutes (customizable), the gate to waste storage will open, preventing the remaining food from drying out and sticking to the bowl, and the meat soup will flow to the downspace.